Looking back at the "Shipbuilding Three Kingdoms" staged by China, Japan and Korea in 2012, we can find that although the mainstream ship type market is chilly, there are still opportunities in the energy-saving and environmental protection ship type, offshore equipment and other markets. The advantages of diversified development of enterprises are obvious, and the Chinese shipbuilding industry may wish to Drawing on the practices of Japanese and Korean counterparts, we will focus on new demands, open up new markets, and achieve breakthrough development.
Domestic market demand is huge
Since the reform and opening up, China's shipbuilding industry has been striving to open up the international market and has successfully built itself into an export-oriented industry. However, this has also led to a high degree of external dependence on the shipbuilding industry, which has been deeply affected by the international economic downturn in recent years.
On the other hand, the domestic market has developed rapidly in recent years and has great potential in the future: the official ship market including sea surveillance vessels, fishery vessels, border defense vessels and law enforcement vessels has grown steadily and rapidly; for the construction of a fishing powerhouse, the Ministry of Agriculture and other relevant departments encourage shipbuilding enterprises. Intensify efforts to develop high-value-added, high-efficiency, energy-saving and environmentally-friendly ocean-going fishing vessels; with the rapid development of the national economy, the curtain of China's cruise economy has slowly opened, and the opportunities for the luxury cruise ship market have begun to show.
In addition, energy transportation demand has driven the market demand of VLCC and LNG carriers; as China's requirements for ship safety and environmental protection continue to improve, the Ministry of Transport and other relevant departments and local governments have issued favorable policies to encourage rapid development of LNG fuel. Inland ship. These market highlights will provide many opportunities for Chinese shipbuilding companies to develop.
The offshore market has the greatest potential
What is a new market? Offshore equipment is undoubtedly one of the most promising new markets. Unlike the new shipbuilding market, the offshore market is relatively less negatively affected by the world economy and has a bright future driven by global energy demand.
In this respect, the old rival South Korean shipbuilding industry has given Chinese companies an unforgettable lesson: Although the world's number one shipbuilding throne was taken away by China in 2010, the Korean shipbuilding industry immediately reversed with a large number of offshore equipment orders. Regain the first. In the past two years, offshore equipment has become the flagship product of several major shipping companies in Korea. It is conceivable that it is not a day's work for Korean shipping companies to make a big difference in the offshore market. It has been through careful market analysis and a lot of technical research and development before they can make a lot of money. Therefore, in the offshore industry, the Chinese shipbuilding industry still needs to catch up.
On the other hand, in order to achieve China's goal of developing a marine economy and building a maritime power, China's mainstream shipping companies should advance into the "deep blue" as soon as possible, speed up the pace of product structure adjustment, and high-tech and high-speed in icebreakers, drilling ships, and seabed pipelaying vessels. The value-added products have made achievements, which will lay the foundation for the future development of the international market.
Non-ship market should not be underestimated
In addition to offshore, non-ships are also new markets with huge potential. In recent years, the scale of the shipbuilding industry has gradually emerged. The Chinese shipbuilding industry should also actively explore and innovate on the basis of strengthening its traditional business, and strive to cultivate strategic emerging industries and take the road of diversified development.
In this regard, the practice of the Japanese shipbuilding community is worth learning. The business of large enterprise groups such as Mitsubishi, Mitsui and Sumitomo covers shipbuilding, marine equipment, heavy industry, shipping, logistics, financing, etc., and through the "comprehensive business" link, the coordinated development of various businesses.
China's mainstream large-scale shipbuilding enterprises can also actively expand the modern service industry such as ship leasing, shipping and even logistics, trade and finance on the basis of traditional non-shipping services such as marine equipment and steel structures, and build an industrial chain to realize mutual support between businesses. To continuously enhance its comprehensive competitiveness and promote the sustainable development of the shipbuilding industry.
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