Recently, some citizens reported to reporters that they had quality problems in the furniture they bought in the furniture market. After checking online, they found that the information on the furniture was inconsistent. When interviewed by many furniture malls, the reporter found that there are many furniture brands, and some brands can't find them online. Some insiders broke the news that many furniture agents acted on the brand and produced some OEMs in Jinan. The reporter then conducted an unannounced investigation. The operator of a processing factory told the reporter that he could post any brand that he wanted, and “branding†has become the unspoken rule of the furniture market. OEM production of hidden rules thousand yuan registered small factory can also create brand-name furniture citizens reflect: shopping malls in high prices to buy furniture, the manufacturer said that the fake Qinghe community, Ms. Zhang recently told reporters that she and friends in a home shopping mall to choose furniture When I was optimistic about a brand of pine furniture, the seller said it was a pine furniture made in Beijing. However, her online inquiry is a manufacturer in Chengdu, and the manufacturer said that it has been discontinued. The reporter saw that the business card that Ms. Zhang took was “Furun Wood Industry Co., Ltd.â€, Ms. Zhang said that the furniture purchaser introduced that the pine furniture they represented was produced in Beijing, and the pines were also imported from abroad. The reporter inquired on the Internet "Furun Wood Industry Co., Ltd.", which shows the company in Chengdu. Ms. Qi, the person in charge of “Furun Wood Industry Co., Ltd.†said: “We have not done it now. There is no such brand of furniture on the market. If it is, it is impersonating.†The reporter found in several furniture shopping malls that There are hundreds of furniture brands in each furniture store. The Chinese name of the foreign name is dazzling. The production and processing of the furniture introduced by the shopping guide is also spread all over the country, Jinan, Beijing, Guangzhou, Chengdu, Xuzhou. Have. In a furniture agency store, the reporter saw that the seller’s business card was written “China Ritan Furnitureâ€. The business card did not indicate the furniture factory’s address, telephone number and website. The shopping guide Ms. Zhu told the reporter: “ We are dealing with pine furniture made in Beijing, and the processing factory is in Beijing.†The reporter then inquired about “China Ritan Furniture†online, but did not search for this manufacturer. A person in the furniture industry said that the furniture brand is now well registered, and it can be registered for more than a thousand dollars. How many brands of furniture on the market are estimated to be unclear. The industry broke the news: agents dark box operation, OEM into the industry's unspoken rules "When buying furniture, even if the big price can not buy real brand-name furniture, many are done locally in Jinan, are OEM furniture." Recently, a person who has been engaged in the furniture industry for a long time broke the news to reporters. Agents looking for local small factories to process brand furniture have become the unspoken rules of the industry. Mr. Wang, who once worked on furniture sales, told reporters that OEMs are generally operating by agents themselves. They find local small processing factories, which allow manufacturers to post their own brands after processing, and sell them as famous brand furniture. When talking about why so many OEM furniture, Mr. Wang said that the logistics freight is very expensive now. Take pine as an example. The raw materials are imported from Russia. The goods are restocked in the Manzhouli timber trading market and shipped to Jinan, Chengdu and Guangzhou. Certainly not the same, plus store fees, workers and other costs are very high. Manager Jiang of the Bridge Town Furniture Factory told the reporter that his factory had sent furniture to many furniture stores in Jinan, and also provided bed legs for furniture of a well-known brand in China. “Providing good bed legs to each other, each other A little processing on the leg of the bed, branded by the manufacturer, is a famous brand, the price has turned several times."
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